Expert Community
Give your enthusiastic users a voice and a certain place to shine. The Brandslisten Engagement Hub offers a full stack community which is fully adaptable to your brand and marketing priorities. You get lots of top-notch functions, including discussions, magazine, tutorials, personal feed, gamifications and user profiles. And, last but not least: a real-time-monitoring that includes live scoring of everything published.
Magazine meets Community
Enhanced Expert Profiles
Moderator features and permissions for Experts
Tutorials
Private Messaging
Seamless Product Integration
Product Community
Are you a manfacturer or running a shop? In this case a product community is just the right engagement tool for you. Double your lead generation rates, by setting up a product community where customers receive answers to their product-related questions and share their own product experiences. Brandslisten offers a unique technology, where product data bases are directly connected to your community, meaning: every posting can be connected to a certain product and the discussions can be filtered by these products. To give your crowd a better visibility, every discussion can be connected to your shop or product pages as well.
Community connected to product database
Seamless integration in shops and product pages
Pick the related product while publishing a post
Let your customers convert activity points into discounts and upgrades
Offer product related campaigns like product testing
Identify and reward experienced product owners
Service Community
Brandslisten Service Community makes it easy for customers to support each other in direct customer-to-customer discussions, to access relevant knowledge from their peers and get connected to official information and representatives. Every single information can be approved, denied or edited with our powerful community management backend.
Raise a service community on your website, in your app or wherever you want.
Let your customers support your customer care and reward the most helpful members with visibility, status, or even discounts.
Explaining your stuff with step by steps tuturials and build a powerful knowledge base .
Use our powerful Moderation Tool for monitoring and 2nd level escalation.
Look past the noise and see what’s really relevant about discussions, user satisfaction, and support teams.
Create unique experiences. With Single Sign On, integrated product data bases and internal search tools.
Module 1: Products Tests
Tester communities help to collect authentic customer opinions quickly and effectively: Simply start the application phase, select participants and let them check products and services thoroughly. Create your own active expert community based on product tests that generates additional website traffic with its content and discussions and increases its reach and visibility on social media channels, such as Facebook, Instagram & Co.
Authentic purchase recommendations increase sales for corresponding products reliably. An anonymous user becomes a profiled expert and multiplier of a topic.
rapid and sustained awareness of product launches
higher credibility of product benefits
targeted development of registrations & customer contacts
unique product-specific content created by users
demonstrably higher product sales for tested products
user content ensures more traffic via SEO & social media
Module 2: Ratings
Customers not only love to read reviews, they also are passionate about sharing their experiences. By distributing their opinions, engaged customers are positioning themselves as opinion leaders, even among people they don’t know. Search engines also prefer authentic user stories over static corporate content.
It is fact that a customer’s decision to purchase a product is mainly influenced by the reviews they read beforehand. Reviews are much more powerful than conventional content marketing.
Module 3: Comments
One answer entails the chance to help thousands of others. Help your customers find the right answers all by themselves. The quicker a counsel seeking person is helped in the comments section and the easier questions can be published, the more satisfied your visitors become. Our software comes with sticky postings, “helpful” marks and sharing opportunities.
Getting to know customers’ opinions through comments will not only increase your customer care performance but is a strong indicator on how to improve your brand.
Module 4: Discussions
Enhance your marketing by adding the experience and personal knowledge of your users. We help turning passive users into active commentators of your products and projects. The benefit of content offering a platform for discussions, will signify an improvement on the time spent on websites by 23%, and the number of page impressions by 13%.
Let your customers opinions be heard and let them mingle on your platform. Sharing opinions and counsel not only forms relationships but a positive bond with your brand.
It only takes a few steps to start your own tester community with Brandslisten. Simply request the code string and integrate it into any website. Off you go. Each module is linked to the approved Brandslisten backend. This allows campaigns, users and content to be administered 100% independently.
Features – Overview of all tools
The most powerful Customer Engagement Technology you can get. With more than 200 functions at your fingertips. And counting.
| User Generated Content | Hub | Module | API |
|---|---|---|---|
| Login / Registration | |||
| Social Logins | |||
| Write a Post | |||
| Details Page | |||
| Overview Pages | |||
| Comment | |||
| Like | |||
| Subscribe (Discussions / Categories / Keywords / Members) | |||
| Evaluate (5 Steps / Stars) | |||
| Evaluation of Team Replies | |||
| Helpful Yes / No | |||
| Private Groups | |||
| Subscriptions | |||
| Who is Online? | |||
| Team Page |
| Content | Hub | Module | API |
|---|---|---|---|
| Feed, sortable | |||
| Categories | |||
| Keyword Overview Page | |||
| Search | |||
| Search details page | |||
| FAQ | |||
| Blog | |||
| Discussions | |||
| Tutorial | |||
| Product Test | |||
| Pictures / videos | |||
| Evaluation / Review | |||
| Sticky Post | |||
| Ad-hoc | |||
| Banner | |||
| Cover Image (Home / Theme Worlds) | |||
| Slideshow |
| Users | Hub | Module | API |
|---|---|---|---|
| My Feed | |||
| User Profile (public) | |||
| Settings | |||
| Social Profiles | |||
| About me | |||
| Background Image, editable |
| Gamification | Hub | Module | API |
|---|---|---|---|
| Points (editable) | |||
| Status (editable) |
| Search | Hub | Module | API |
|---|---|---|---|
| Live-Search | |||
| Search Results (sortable) | |||
| Highlighting of Keywords |
| Core Backend | Hub | Module | API |
|---|---|---|---|
| Statistics | |||
| User Information | |||
| Workflowtool | |||
| Image Database | |||
| SEO Schemes | |||
| Multi Language Settings | |||
| Platform Settings |
| Workflowtool (Admin Panel) | Hub | Module | API |
|---|---|---|---|
| Inbox | |||
| CMS | |||
| Archiving | |||
| Assigning | |||
| Answering | |||
| Editing |
| Service & Data Protection | Hub | Module | API |
|---|---|---|---|
| SaaS Infrastructure | |||
| Hosted in Germany | |||
| Built and Designed in Germany | |||
| Over 99,5% Availability | |||
| Ongoing Security Updates | |||
| Regular PEN_tests | |||
| Automated Tests and Server-Monitoring |
| Setup | Hub | Module | API |
|---|---|---|---|
| Personal Contact | |||
| Instant-on | |||
| Functions customizable | |||
| Interfaces customizable | |||
| Fonts & Colours adjustable | |||
| Single Sign On |
Latest Cases
E.ON Service Community
As Germany’s largest energy supplier, E.ON has shifted its focus to sustainable energy and outstanding customer service. The aim is to process all enquiries as quickly and as individually as possible.
E.ON can be reached via telephone, Facebook, live chat and since 2015 also via its service community. On “frag-eon.de”(“ask E.ON”), customers are able to find all information about technologies, products, contracts and rates – either via the provider’s official FAQs, or in direct exchange with experts, service staff or other customers. So it’s no surprise that 90 percent of all customers give the company positive ratings.
Babyone Special Interest Community
A new baby is expected in your family? BabyOne is the established place to go to buy all the necessary equipment that is needed in the first months right up to toddler age. Babyone is a medium-sized family business with over 1,000 employees, 27 franchisees, and around 100 stores all across Germany and Austria.
For Babyone, we have started the first real special interest community of a retail chain that has been set up here in Germany. In the online-shop and the community engagement elements are combined perfectly: users are able to rate products in the shop or, vice versa, discuss product ratings in the community. Everything works seamlessly, regardless where the customer is interacting. A magazine, product tests, tutorials and an extensive FAQ-section are complementing the community.
Unitymedia Service Community
Unitymedia, headquartered in Cologne, is the leading cable network operator in Germany and a subsidiary of Liberty Global. The company reaches 13.0 million households in North Rhine-Westphalia, Hesse and Baden-Württemberg with its broadband cable services.
Since 2014, Brandslisten is serving one of the most active brand communities in Germany for Unitymedia. Thanks to the Unitymedia service team and the collaboration with customer based moderators, every user is able to get the best possible help within minutes.